Selling Your Home - Why Should Buyers Choose Yours?

November 20, 2008

Assuming certain factors are the same - such as location, amenities, approximate price range, features - what would entice a buyer to put an offer on your house instead of another in your subdivision?

It’s been my experience that most buyers lack imagination when it comes to looking at properties. They are effected by your decorating, your taste and how your home makes them feel. Only about 20% can detach themselves from your decorations and imagine their home in its place.

So how do you appeal to the 80% of buyers who want to walk into your house and feel at home?

The first step is to de-clutter your home. Any clutter translates into a read-between-the-lines detractor of “not enough storage space”. If you truly don’t have enough storage space for all of your possessions, treasured though they may be, then rent a small storage space. Go through your home and remove everything except the most flattering and visually appealing items. Your home does not want to look bare, but it needs to give the impressions of elegance and space.

The next step is to take care of any maintenance issues before you put the home on the market. You may be temped to say, “I’ll fix anything their home inspector finds”, but in my experience, your initial offer will be lower (or even non-existent) if the impression the buyers get is that you have not taken care of the home. So replace rotten wood, fix and paint damaged or grubby walls, replace torn or damaged flooring, service HVAC units before you call your real estate agent.

The final step is to thoroughly clean the home. Hire someone to help you do a deep spring cleaning - clean baseboards, polish mirrors, shampoo carpets. Make your home sparkle. Buyers will notice on a subconscious level that the home is clean. Why do you think new homes are so attractive to buyers? It’s because no-one’s dirt is there - it’s virgin and pristine.

Once you have listed the home, keep it clean and tidy. Make beds and put away dishes before you leave in the morning. So often I’ve tried to make appointments to show a home, and the seller has said that we’ll have to come back another day because they left the home in a mess that day. Normally there is no “another day”. So if there is a day you’ve had to run out in a hurry, take a deep breath and let it be shown anyway and hope that the buyers are the 20% that can imagine the dishes in their right place!

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Local Information for Newport, RI

Latitude: 41.488002 -- Longitude: -71.312622

Other Area Cities: Newport Jamestown Middletown Narragansett Pier Kingston North Kingstown Portsmouth Tiverton

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Newport is a city in Newport County, Rhode Island, United States, about 30 miles (48 km) south of Providence. It is the home of the United States Naval War College, the Naval Undersea Warfare Center, and a major United States Navy training center. The city is the seat of Newport County. Newport was founded in 1639 by William Coddington, John Clarke, and others, who left Portsmouth, Rhode Island after a political fallout with Anne Hutchinson and her followers. Newport soon grew to become the most important port in colonial Rhode Island. A public school was established in 1640. In the mid 1600s, a group of Jews fleeing the inquisition in Spain and Portugal were allowed to settle in Newport. The Newport congregation is the second oldest Jewish congregation in the United States. At the same time, a large number of Quakers settled in Newport. -- Source: Wikipedia.com

Rhode Island 2000 Census Population Profile Map

	Newport	Rhode Island	United States
Population	26,475	1,048,319	281,421,906
Median age	34.9	36.7	35.3
Median age for Male	34	35.4	34
Median age for Female	35.9	38	36.5
Households	11,566	408,424	105,480,101
Household population	24,393	1,009,503	273,643,273
Average household size	2.11	2.47	2.59
Families	5,646	265,398	71,787,347
Average family size	2.86	3.07	3.14
Housing units	13,226	439,837	115,904,641
Occupied units	11,566	408,424	105,480,101
Vacant units	1,660	31,413	10,424,540

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